Your brand’s creative is made up of the images, designs, words and videos used to represent the feelings, personality and identify of your business. Your creative and design are powerful tools to help differentiate your business, build your brand, help with brand recall, improve the overall perception of your business and much more. The objective with your creative should be to communicate visually the intangible principles of your business (honesty, quality, skill, etc.).
- Art 90% 90%
Graphic design, video scripting and editing, photography, advertising creative, etc.
- Science 10% 10%
Color psychology, principles of design, etc.